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FAQs

How do you charge for your services? 
I work on an hourly basis, charged in 5-minute increments. Similar to your attorney, the hourly basis has made my input to clients affordable. Call to discuss your marketing or PR needs for Sue to give an estimate to get your job done.  Call 760-438-1120. 

Can I have my ad sales rep call you, and tell you what they are trying to sell me?
By all means, this is one of my top services.  I can ask the right questions to make sure their particular proposal meets your needs and is fairly priced. 

I wonder how companies get their company stories in the newspapers. Is that an area you can help us out?
Yes. Public relations is both an art and science.  A company press kit is a key tool. I work with clients to get their name in the media both regionally and nationally. 

My uncle's firm just won an award as the Top 100 Automotive Distributors in the country.  I think my firm could be in the running. Is this something you would handle or tell us how to put our information together?
Yes, again.  Applications for awards programs are similar to college entry applications. There are often statistical questions, community involvement sections, philosophy / human resource essays and more. Having an experienced person like myself to help you write, format and make your sure your submission stands out is a sure plus.


Do you do the graphic design production?
My background is weighted with graphic design, but my time is better spent working with clients to craft their USP (Unique Selling Propositions) and finding the right marketing strategies to reach their target market.  I would work with a graphic designers, printers, newspapers, webmasters, online email services etc. to get the job done.


Do you work with clients over the Internet?
Yes. One of my longstanding clients, Quality Bindery Services, is in New York. We use the phone, email and faxes to take care of their entire marketing program.


Our CEO Network organization needs a speaker for an upcoming meeting.  Are you available for a program like this?
Each speaking engagement is unique in its needs. After I speak with the program director or event planner, I can set a fee for the keynote and/or workshop.

 

 

 

FYI
Do you know the 5 best ways to grab your prospect's attention?

  1. Start with a question: "Are you happy in your job?"
  2. Use the tried and true How-to: "How to Increase Your Business Cash Flow in 30 Days."
  3. The testimonial:  "Sue Almon-Pesch Is Easy to Work -- She Has Helped Us Quit Wasting Money on Ad Schemes."
  4. The direct order:  "Boost Your Bottom Line Today!"
  5. The announcement:  "Introducing Our New Learning Vacation to Machu Pichu!" 


(C) 2005-2008 Susan Almon-Pesch, CME   All Rights Reserved.  Phone: 760.438.1120   Fax: 1.775.655.7592   
Mailing Address: 7009 El Fuerte Street, Carlsbad,  CA  92009  Website: www.market4profit.com.

 

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